The Power of Primary Colours in Graphic Design

The power of primary colours in graphic design

The Power of Primary Colours in Graphic Design Primary colours are a powerful tool that can be used to create visually appealing and eye-catching designs Primary colours are the foundation of colour theory They are the three colours that cannot be created by mixing other colours: red, yellow, and blue. These colours are often used […]

Illustrate the point

Illustrate the point A picture is worth a thousand words People perceive images faster than words and illustrations are more attractive This is a phrase that very much applies to the design world. Designers create visual representations on a daily basis. Photography can be a valuable asset in any piece of design whether it be […]

Charitable design

Charitable design We work with charities and non-profit organisations We love working with charities and we really understand the sector Over the years, the team at Accent have worked and collaborated with many charitable organisations and good causes on branding, print and website projects. From homeless charities and housing associations to mental health projects and […]

Designing for tourism

Designing for tourism Creating something aspirational The role of design plays an integral part in the tourism and hospitality industry Whether it be through the use of print design, creative branding or web, good design has the ability to catch the eye and encourage people to visit tourist locations. We’ve seen that successful tourism campaigns […]

What do your brand colours say?

What do your brand colours say? Knowing me knowing you (aha)! Do you know why you chose your company’s brand colours and what it says about you? Brand colours impact our lives in every way – from the visual aesthetic of a design, to how we interpret what that colour means and in turn, how […]

What is graphic design?

What is graphic design?

What is graphic design? Effective visual communication The term graphic design encompasses many different specialisms, and has a different meaning to everybody Some people instantly associate graphic design with the creation of a logo, business cards and stationery. Others think of packaging, brand identity, brochures and signage. Whatever route graphic design takes, it is essentially […]